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#61 | |
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Joined: Jan 16th, 2004
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#62 |
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I think the reason hatches have a bad reputation in the US is multi-fold...
Traditionally Americans equated length, size, and weight, with quality. Foolish, yes, but that's how the big 3 sold cars, the small underpowered cars were cheap, the high end cars were miles long and powerful ("Build to the nearest foot", as Jeremy says). The first time that ever changed was with the muscle cars (that were smaller with big engines). When imports first appeared on the US scene in the 1970s, they occupied the low end entry level and naturally were low end hatches like the CVCC. The typical low-end import was a tiny hatch with less than 100 horsepower and the first step up was to get the model with an actual trunk. Even more recently, when Yugo came to the US market, it was with a $5000 hatchback. When Hyundai came to the US market, it was with the hatchback Excel as the entry model. Another factor that hurt -- in a hatchback, there is no perceived security for luggage (the same complaint Europeans have against pick-up truck beds), versus the next step up where you get an actual trunk and a sealed compartment that people couldn't see into. There's also a perception that given two identical cars, one a hatch and one a sedan with a trunk, the sedan was better. Maybe they see the trunk as being cut off in the hatch model. Further, the hatchbacks tend to be packaged as 2-doors instead of 4-doors, meaning access to the rear seats is inconvenient and requires the front seats folded and some contortionism. Naturally 2 doors are cheaper to make than 4, so the stingy stereotype worsens. Now also add in that most small cars are FWD, and the vision of a hatch as a cheap, miserly, underpowered torture chamber with no trunk and driving the wrong wheels comes into focus. So the low end nature of the first imports combined with the odd body style contributed to a perception that hatchbacks are cheap. To a degree this perception still exists. In the rest of the world, subcompacts are a fact of life and the kind of cars most families live with day to day. In the US, they are seen the way Europeans see diesels -- it means you are cheap and/or can't afford better. In the US, people don't aspire to have a subcompact of any sort (with an exception for "in" cars like the Mini or Beetle). The Civic sells well, but every Civic driver aspires to move up to the Accord. When Japanese subcompact buyers grow up, they drive Accords and Camrys, and then Lexus and Infiniti cars that are almost as gigantic and monstrous as anything Detroit put out. This mindset that bigger=better has also infected the Japanese manufacturers. The Accord and Camry get bigger every generation. Why? Americans think bigger = better. Further, I hate to say it, but there is some truth to the perception that bigger = better, even as manifested by the Japanese and Europeans. Every "luxury" brand has its entry-level poser car -- a car that wears the badge to make volume and let people who couldn't otherwise afford that brand have one. Acura had the Civic-based RSX (which has now been dropped). Infiniti had the very Nissan-ish G20. Lexus sells the Camry-based ES330. Mercedes has the C-class, BMW the 318, Jag the Ford-based X-type. You get the picture. Even here, so many of these low-end cars in their cheapest configuration were hatches (C-class, BMW 318, RSX, etc.). Now take a look at their top-of-the-line cars. Are you telling me an S-class isn't an aircraft carrier, and there isn't something to the bigger-is-better philosophy? Naturally, a bigger car affords a longer wheelbase which equates to a better ride and more room. But look at the S-class, the BMW 7 series, the Lexus LS, the Infiniti Q. What do they all have in common? They are all large RWD sedans, not diminutive hatchbacks. There were also a number of sports cars that had hatches (Corvette, Camaro, Firebird, Porsche 944, etc.) and while these weren't cheap the large glass also leads to less privacy and more heat in the car. Further, how many high end cars do you see as hatchbacks? Exempting the mid-engined exotics, very few, if any. Now the attitude has changed and people know bigger is not neccessarily better, thanks to the Japanese and Euro imports and in particular things like the Mini Cooper.
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1986 Porsche 944 Turbo, 2000 Pontiac Trans Am, 2002 Jeep Liberty "In fact, if I were to draw up a list of the 10 best cars I've ever driven, the 944 turbo would certainly be included." -- Jeremy Clarkson
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#63 | |
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Joined: Feb 13th, 2006
Last Online: September 15th, 2006
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Who in their right mind would ever choose to ride in a Ford Crown Victoria taxi cab when you could ride in a Nissan Crew or Toyota Comfort? American cars lacked any sophistication until recently and now only in small doses. |
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#64 | |||
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Anyway, bottom line is that a lot of the cars that don't make it to the US market don't make it for a reason. Also, when a truly good car exists in Japan, they find a way to bring it over (the absence of the rally twin Mitsubishi Lancer Evo and Subaru WRX STi, for example, got rectified in a big way). And sometimes something that you wouldn't think works in America (like the Scion xB) comes here and experiences success. |
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#65 | ||||
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Joined: Mar 16th, 2005
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Location: Philadelphia, USA
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#66 | |
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It's quite simple. The European and Japanese city-cars, meant for the streets of Tokyo, London, and Rome, are tiny and narrow, and can't offer sufficient protection for US highways without changing their very design nature. These cars are a special breed meant for city-dwelling and their specialization making them so great for the city makes them ill-suited for the general purpose at large. Redesigning a car like the Smart to pass US crash regulations increases cost, weight, and size, making the Smart no longer what it orginally was meant to be. And, since DaimlerChrysler is hemorraging money over Smart, they didn't dump money into such an effort. If I had to guess, I would suppose it is side impact that is the problem, and the Smart, being small, light, and narrow, probably doesn't offer sufficient mass/bulk to pass. |
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#67 | ||
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Joined: Mar 16th, 2005
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http://www.zapworld.com/cars/smartCar.asp have been importing grey market Smarts for a while now. They still needed to meet all DOT safety requirements, and EPA emissions requirements. Merc is just being bitchy for some reason about bringing them in (hence the lawsuit against Zap and other grey-market importers) |
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#68 | ||
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Joined: Feb 13th, 2006
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Visit Japan and you'll see what I mean. Quote:
This quote seems most appropriate here: Travel is fatal to prejudice, bigotry, and narrow-mindedness, and many of our people need it sorely on these accounts. Broad, wholesome, charitable views of men and things cannot be acquired by vegetating in one little corner of the earth all one’s lifetime. - Mark Twain |
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#69 | |
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Joined: Mar 16th, 2005
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off topic, but i was just talking to a Jamaican gentleman yesterday, who has lived in the US for 20 years now. He believes whole heartedly in the above sentiment. I agree as well, and furthermore we both agreed that the US sanctions on Cuba have hurt no one but the masses in Cuba, and that the US is doing with its (our) version of Democracy© the exact thing that the USSR did with its version of Communism© in the middle of last century. I really think that isolation and isolationist attitudes breeds "-isms" |
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#70 |
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Dispenses buckshot medication for all undead patients.
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One other thing I thought of. At the time that small hatches started to come to the US we were still driving large gass guzzlers. Althought the hatches were supposed to be aimed at people needing a reliable cheap car - younger people just starting out - it was probably seen as a low-quality tiny station wagon. Young men (the primary buyer in that demographic) would have much rather had a muscle car with a trunk than a small lightweight import hatch.
The Gas Crisis in the 70's forced Americans into more fuel efficient cars and that ment imports. I remember when my parents were looking for a car after returning from Europe - small cars were in such high demand some dealers would not even let you drive them before you bought them.
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Four Wheels Move the Body, Two Wheels Move the Soul.
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#71 | ||
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(1) it costs a lot of money, time, and effort to certify a car for US standards (thus manufacturers save their energy for models they know will sell). (1a) California/New York emission standards are very high and many cars don't meet these specs as designed. (1b) This is less of a problem, but it used to be very tricky to design a car to meet all auto regulations everywhere it is sold (euro side markers and headlight laws are different than US, etc.) let alone things like right versus left hand drive. (2) In congested areas of the world (such as Japan) the manufacturers have more variety within a smaller overall range of product. On the US market that leads to overcrowding of an already overcrowded segment -- do we really need 5 cars from Toyota that are all addressing the Camry buyer? (3) The big three still have a sizable market share, albeit shrinking. So the market has to absorb the big three's models, plus imports from Europe and Asia. Having every model from every manufacturer is a logistical nightmare and the sales figures for fringe models wouldn't be worth it, given the above costs. Plus consider the distribution over such a large country as the US. If you were Toyota, would you suffer the costs to bring in a low-volume car and distribute it to hundreds/thousands of Toyota dealers in four time zones? I would love to see more variety on the streets, but I understand why it doesn't happen. I did have the time of my life observing the cars in Tokyo (paradoxically it's a great city for exotic spotting), interesting to see cars sold here sold there under different names (Lexus models with Toyota badges, etc.) and cars that don't exist here... Also fun to observe the strange names (like the Nissan Cedric (wtf?)) but my favorite would the the Diahatsu Naked It's kind of like those athletes who have Kanji tattoos, all meaning is lost and they're doing it to be cool.
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#72 | ||
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Good news Smart fans, I did find this: Quote:
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#73 |
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Joined: Mar 21st, 2006
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^ Interesting set of places to launch (Puerto Rico???? I did not know that was US.). Am I right in thinking that these are the more cosmopolitan set of cities in the States, where the car would be most suitable regarding congestion and buyer attitude?
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Lotus 7 Registration Mark = KAR120C : Engine Number = 461034 TZ Ross Brawn genius or what? |
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#74 |
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^ Oh, certainly, in some cities the Smart will be right at home (New York, San Francisco, Chicago). Where everything is geographically close together and parking is tight. These cities have been experimenting with various micro cars for years.
In a city like Los Angeles I don't think it will work, for those who haven't been there, you probably have a different view of it since it is the 2nd largest city in the US. It isn't like New York at all. Everything in Los Angeles is very spread out and there are few skyscrapers. It's almost the opposite of Manhattan. |
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#75 | |
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Joined: Feb 13th, 2006
Last Online: September 15th, 2006
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This is not an open market. It took a Playstation game to introduce to a generation a plethora of cars never available here leading to Subaru and Mitsubishi making US compliant models. These cars were available worldwide in various markets where they met all environmental and safety standards. I could also mention the Skyline GTR not being able to meet US restrictions despite having a masive following for the ones legalized by MotoRex (before they went under due to fraud) and counteless illegal ones. I see your point of view, but when I look at history, Japan, and Europe, it is most clear to me that the import restrictions lessen our choices on what we can and cannot buy. One cannot choose what one does not know. |
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#76 | |||
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Joined: Mar 16th, 2005
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i think it will do good in most cities, especially with the rise of condos in the big cities, you then have 4-6 units in a converted brownstone, and still only one on street parking spot in front. i'm also thinking of south philly, where it is normal to see three rows of parallel parked cars-you want to leave in the morning? hand on the horn till the proper people come out to move their cars to let you out. quaint actually, the red-blooded americans in south philly probably wouldnt ever trade their Detroit iron for something 'ferrin. |
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#77 | |||||
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Import restrictions were a reactionary measure of the 1970s and 1980s. We're in 2006, I'm not so sure those restrictions even still exist (do they?), and even if they did, we live in a world where the Big Three's market share has plummetted, the Toyota Camry is the US's best selling car, and pretty much every major manufacturer has plants in the United States. Today, manufacturers are free to introduce whatever they want to the market -- when they don't, I maintain it is an issue of cost to certify and modify, as well as suitability to the market. NOT an import restriction. Quote:
On the subject of Mitsubishi, word is they are considering pulling out of the US market entirely due to poor sales (as have Peugeot, Renault, Fiat, Alfa Romeo, and more in the past). Isuzu has been on life support for years and Japan's oldest car company will probably fold. Is this due to nefarious import restrictions, or is it due to their cars not selling? Japanese models fail on the US market all the time even in the tide of overall success. Further, catering to the US market has actually lead to even MORE variety in the portfolios of the Japanese manufacturers -- examples include the Accord coupe which is made in Ohio and shipped to Japan, the Honda CR-V which was created for the US market and sent back to Japan, and all the gigantic SUVs and trucks the Japanese created for the US market. Quote:
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Even today, with Toyota becoming the world's #1 automaker, I don't think Toyota could bring every single model it makes in Japan to the US market successfully. It would cause brand confusion and cars that serve niches in Japan would all bleed together under the differring conditions of the US market. Again, do we really need 5 cars that are in the Camry's demographic? |
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#78 |
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Joined: Feb 13th, 2006
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I see that we are looking at the term "import restriction" differently. You view it as simply numbers while I view the term as including costs to certify and modify. This is why the US most certainly is not an open market. It is quite closed and the 25-year rule further restricts my choices. For someone who has traveled, it is surprising how this is not obvious to you.
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#79 |
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What is the "25-year rule"? I'm not familiar with it.
Yes, I am viewing "import restriction" as government-imposed limits, that's what they have meant especially when the Japanese models first came here in the late 70s and early 80s. As for the costs incurred to certify/modify being an "import restriction", I'm not so quick to agree. That's a legal requirement for a car to be considered road legal, not an import restriction. All the models that *do* make it to the US market had to meet these requirements, all the domestically produced cars have to meet these requirements... What's the problem? It used to be that selling a "world car" was costly but that's largely been mastered by this time. Therefore, the models that don't make it over without heavy modifcation, imply that these cars were not designed to be world cars, owing to either (a) legacy reasons, i.e. the car is based on an old platform/technology, or (b) costs were kept low to only satisfy the requirements of the home market. That's not the US Government's fault, it's the manufacturer's fault. It certainly costs more to build a "world car". Sometimes bringing an old platform up to spec simply isn't worth the cost, especially if the model is at the end of its lifecycle. For example, one of the big reasons the Camaro and Firebird were killed was that they couldn't pass the new side impact requirements and a model redesign was too costly. A similar fate is befalling the Holden-based GTO, it's being cancelled because it wouldn't be worth it to bring it up to new crash standards. These reasons are probably why the Skyline didn't make it here until the new generation shows up. And should we start talking about the restrictions imposed by the Japanese government on all kinds of goods while we're at it? |
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#80 | |||||
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