TGUKGLM
TG Mag Licensing Manager
- Joined
- Jan 30, 2006
- Messages
- 171
Yes please! The more feedback the merrier and quickly too.
I'm going to the Philippines for a feedback and development session in the next few weeks, so the more I've got to discuss with them, the better.
They have done a good job in some aspects of the magazine and they have produced some great local articles. The problem we always have outside of Europe is we're writing for the car magazine market, not just the Top Gear fans.
This means we end up with cars that are not so interesting and perhaps a slightly different tone to the magazine, in the interest of making the appeal as broad as possible.
However, I do agree that they might have drifted too far in some areas (and I'm not speaking out of turn, they know this too) - my visit will hopefully pull them back in the right direction. They're a fantastic team and a nice bunch of people, so I'm sure they're gonna get it right.
It took us 10 years to get TG UK right, TG PH is nearly there in just 2....
I'm going to the Philippines for a feedback and development session in the next few weeks, so the more I've got to discuss with them, the better.
They have done a good job in some aspects of the magazine and they have produced some great local articles. The problem we always have outside of Europe is we're writing for the car magazine market, not just the Top Gear fans.
This means we end up with cars that are not so interesting and perhaps a slightly different tone to the magazine, in the interest of making the appeal as broad as possible.
However, I do agree that they might have drifted too far in some areas (and I'm not speaking out of turn, they know this too) - my visit will hopefully pull them back in the right direction. They're a fantastic team and a nice bunch of people, so I'm sure they're gonna get it right.
It took us 10 years to get TG UK right, TG PH is nearly there in just 2....