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Called the Hemera, the luxury SUV is based on the Porsche Cayenne but is reportedly re-skinned to include panels of carbon-composite plastic and gets a bespoke interior. Rear passengers will benefit from twin-electric reclining seats, iPads and a drinks chiller.
The model will be hand-built in London and will feature over 620bhp for a top speed of around 180mph and acceleration from 0-62mph in just over four seconds.
There's some engineering pedigree behind the team too, with Alastair Macqueen the man who helped bring the Jaguar XJ220 to production, leading the way. Former Formula One driver Johnny Herbert will have an active role in developing the way Eternitis drive and serve as an ambassador for the brand.
Work on establishing a London hub is well underway. This will include a showroom, factory and service centre. London will be the first of many key international cities to be targeted, with more to follow in 2012.
Prices are expected to start at around ?150,000 when the new model arrives in 2012.
I think it looks good, and it's 'built' in Britain (not that you'd know from the name). While checking for an existing thread I found that it also shares it's name with this thing:
https://pic.armedcats.net/m/ma/matt2000/2011/09/09/pgohemera2009800x600waliz5.jpg
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