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Ex-Aston Martin designer Henrik Fisker has announced the formation of his own bespoke-build car company, Fisker Coachbuild. He plans to design and manufacture exclusive sports cars, the first of which will be unveiled towards the end of this year, and just 150 examples of each design will be manufactured. Fisker Coachbuild will be based in Newport Beach, southern California, and funded by a number of private investors.
Fisker resigned earlier this month as the director of Ford's Global Advanced Design Studio in Irvine, California, and his position as the director of design for Aston Martin. He was responsible for models including the Aston DB9 and upcoming AM V8 Vantage and between September 2001 and August 2003, he was creative director of Ford's London-based Ingeni design studios. Prior to joining Ford, he was president and CEO of BMW's Designworks USA studio in California.
Fisker's partner in the company is Bernhard Koehler, formerly the director of business and operations of Ford's Irvine studio and the director for new business development at Ingeni, London. He also previously worked at BMW, where he formed a training studio for modelling techniques and technologies, and acted as the Designworks director of 3D services and then director of operations. He has worked alongside Fisker for much of his career, and was responsible for the modelling and design/concept production of the Aston DB9 and AM V8 Vantage. Although he originally trained as a sculptor, his expertise is in bringing design concepts into production and manufacture.
"We are excited to finally be able to practice and apply our expertise and car design knowledge with finely-engineered product", Fisker said in a statement today. "We hope to bring a unique addition to the luxury sports car market by providing distinctive sports cars through our designs."
Fisker resigned earlier this month as the director of Ford's Global Advanced Design Studio in Irvine, California, and his position as the director of design for Aston Martin. He was responsible for models including the Aston DB9 and upcoming AM V8 Vantage and between September 2001 and August 2003, he was creative director of Ford's London-based Ingeni design studios. Prior to joining Ford, he was president and CEO of BMW's Designworks USA studio in California.
Fisker's partner in the company is Bernhard Koehler, formerly the director of business and operations of Ford's Irvine studio and the director for new business development at Ingeni, London. He also previously worked at BMW, where he formed a training studio for modelling techniques and technologies, and acted as the Designworks director of 3D services and then director of operations. He has worked alongside Fisker for much of his career, and was responsible for the modelling and design/concept production of the Aston DB9 and AM V8 Vantage. Although he originally trained as a sculptor, his expertise is in bringing design concepts into production and manufacture.
"We are excited to finally be able to practice and apply our expertise and car design knowledge with finely-engineered product", Fisker said in a statement today. "We hope to bring a unique addition to the luxury sports car market by providing distinctive sports cars through our designs."