Mr. Nice
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Bloomberg Businessweek
If Cadillac Keeps Growing Like This, It'll Be America's Bestselling Luxury Car
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If Cadillac Keeps Growing Like This, It'll Be America's Bestselling Luxury Car
This has been a pretty good year to sell luxury cars in North America. An improving economy and cheap financing lured trade-up buyers and convinced affluent drivers to freshen their fleets. And while Daimler?s (DAI:GR) Mercedes is in position to finish the year as the bestselling high-end brand, it?s not hard to argue that Cadillac (GM) had the better year.
If we look at total vehicles sold in North America in 2013 by month, Cadillac is a fairly distant fourth place, behind Toyota?s (TM) Lexus brand:
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