News: Porsche Taycan (aka: former Mission E)

edkwon

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Everyone, especially in the Taycan owner forums are making a big deal about this, but those Porsche fans who have historically been keeping track of Porsche sales numbers for the past couple decades have already known the 4 door models are consistently produced and sold in greater numbers than their 2 door sports coupes year after year, given the 4 door models are usually more attainable on the cheaper end, more usable and practical on a daily basis for many Porsche customers and often a companion vehicle to their dedicated 2 door sports car.

Also the Taycan has been steadily eating away sales from the increasingly redundant Panamera in their lineup, coupled with the massive EV tax incentives associated with the purchase of the Taycan, especially in the EU, but also modest tax credits for US customers as well.

What is a more cool achievement IMHO is that the Taycan, in all model trims is outselling the Tesla Model S worldwide, in all its respective trims as well, since that was the original benchmark luxury 4 door EV sedan.
 

gaasc

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What is a more cool achievement IMHO is that the Taycan, in all model trims is outselling the Tesla Model S worldwide, in all its respective trims as well, since that was the original benchmark luxury 4 door EV sedan.

That's really cool! Got a source?
 

Matt2000

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I wonder how the E-tron GT is doing in comparison, sharing the same platform as it does. As much as I would still like to see Tesla lead the way with tech it's nice to see luxury EVs from mainstream manufacturers selling well.
 

leviathan

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Just look at the puny sales numbers that Tesla officially posts for Model S & X (less than 25k in 2021) - should be obvious that the Taycan beats the Model S :D

ok to put something official behind my "obvious": somewhere in here is more than 40k Taycans in 2021.
To be fair, one must add that Model S and X production was completely stopped in late 2020 before the Plaid and new Long Range were finally introduced. New Model S started volume production in the first half of 2021, Model X in late 2021, and they've only been delivered in North America - other markets are only beginning this year. So their sales in 2021 were quite limited.

Still, the fact that the Taycan sells so well is awesome. One of the few genuinely good EVs out there in my opinion, and not at all a cheap one - it selling well means people like what they are getting, and it being an EV is not seen as a downside by the usual Porsche buyer anymore. Which sets the stage for more to come from other manufacturers in the future - everybody wins.
 

GRtak

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Let the rich folks get their toys so the tech can be brought down to the commoners.


Shut up peasant! :p


I agree. I still wish that GM would have kept going after the EV-1 and moved the tech to trucks and vans.
 

marcos_eirik

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I agree. I still wish that GM would have kept going after the EV-1 and moved the tech to trucks and vans.

You can thank Bob Lutz and his fossil fuel industry chums for the death of the EV-1.

But really, to oversimplify things it was down to two factors:
  1. The link between the fossil fuel and automotive industry, they used to be very closely knit. The fossil fuel lobby was (and stil is) the biggest political lobby, so they have lots of leverage over our decision makers, making sure they don't provide too good incentives to change.
  2. The automotive industry used to have very little incentive to innovate. The heavy amounts of R&D that would have had to be sunk down in EV tech to make the volumes required to make EVs profitable would have been immense back in the 90s. This costs money, which the automotive industry rather spend much less of, and just make iterative changes to what they currently make every 3/4 years. Innovating entails risks, which they rather not take. This also makes the shareholders happy as doing this fills their pockets with dividends. Tesla disrupted this.
When it comes to the Taycan, it seems to be a very big hit here, all but making the Panamera redundant. The Taycan basically only sells to people who have garages where they can charge their car on a daily basis, covering 99 % of the driving they do. Also, when they go on a long trip they are well served by Electrify America (in North America) and Ionity (plus a bunch of other HPC suppliers) in Europe, so I'm surprised to see that they are actually still developing the Panamera.

The Taycan Cross Turismo is very popular here, despite it's high costs, the slightly raised ride hight seems to be a hit.
 
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marcos_eirik

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And now the Taycan is available as Sport Turismo for the rest of the lineup, not just the GTS. It’s in the configurator over here at least.
 

edkwon

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And now the Taycan is available as Sport Turismo for the rest of the lineup, not just the GTS. It’s in the configurator over here at least.

Unfortunately not for US customers, they only get the GTS trim level and from what I hearing from fellow Taycan customers, GTS Sport Turismo factory build allocations for US customers are incredibly few available at this current time. 👎🏽

 
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