Overheat
Forum Addict
The French obviously don't know the English phrase "at sixes and sevens". If they did, Peugeot wouldn't have preceded the unveiling of its new 207 with a film featuring graphics of flashing and floating sixes and sevens merging into one.
However, the film might actually be a fitting metaphor for the new model, which Peugeot says, doesn't replace the 206 but succeeds it. As one meaning for succeed, according to the Oxford English Dictionary, is "to take the place previously filled by", consumers might understandably be a little confused by the 206 and 207 rubbing fenders on the forecourts when the latter goes on sale in early summer. The 206 will continue in production for the foreseeable future, says Peugeot, as a stop-gap in its small-car range between the tiny 107 and this new 207.
It's easy to see why Peugeot is reluctant to let go of the 206, however: it's been the company's best-selling model ever, with over 5.3m produced since launch in 1998. So what's different about its 207 replacement - sorry, successor?
read more here: http://www.channel4.com/4car/feature/preview/2006/peugeot/207.html
However, the film might actually be a fitting metaphor for the new model, which Peugeot says, doesn't replace the 206 but succeeds it. As one meaning for succeed, according to the Oxford English Dictionary, is "to take the place previously filled by", consumers might understandably be a little confused by the 206 and 207 rubbing fenders on the forecourts when the latter goes on sale in early summer. The 206 will continue in production for the foreseeable future, says Peugeot, as a stop-gap in its small-car range between the tiny 107 and this new 207.
It's easy to see why Peugeot is reluctant to let go of the 206, however: it's been the company's best-selling model ever, with over 5.3m produced since launch in 1998. So what's different about its 207 replacement - sorry, successor?
read more here: http://www.channel4.com/4car/feature/preview/2006/peugeot/207.html