Went to see Ghostbusters with my 7-year-old and three kids with their mothers sat behind us and the kids did not shut their pieholes not even for ONE MINUTE.
"Look, a ghost!" "I want water!" "I want a hotdog" and so on. Shushing and sighing loudly did little effect. The mother merely acknowledged there were people annoyed by that (and not only me). When I had enough (about halfway through the movie)and they started kicking my seat I snapped and turned around and said to the kids "Will you shut up? Enough! Stop!"
At this point she addresses me directly, saying "They're just kids. You're out of control." I just replied with "No, they're not just kids, they're spoiled kids".
Sadly, that had ZERO effect and they just proceeded to talk THE ENTIRE MOVIE.
Sometimes, I hate people.