There's a brand of watersports stuff in New Zealand called..... Loose Unit. Making life jackets and such, but also silly fun stuff, which is far more appropiate given the brand name. Isn't it, @loose_unit?
Since it's palindrome day (22.02.2022) TIL that according to Guiness World Records the world's longest single word palindrome is the finnish word saippuakivikauppias which apparently translates to lye (caustic soda/soapstone) salesman.